Revenue calculatorTurn ad spend into a revenue range
- You bring
- You know roughly what a company spends on ads each month.
- You get
- A revenue range, split by what kind of product it is and who buys it.
- It cannot
- The range is several times wide. That is the honest output, not a rounding.
Ad spend estimatorPrice a company’s reach at real CPMs
- You bring
- You have a reach figure from the Ad Library and the countries it landed in.
- You get
- What that reach cost, priced country by country at published CPMs.
- It cannot
- Reach is people, not impressions. The frequency assumption is stated on the page.
Competitor finderEveryone else buying in a category
- You bring
- You have a product or a category in mind.
- You get
- Everyone else in the index buying traffic in it, ranked by what they earn.
- It cannot
- Only companies advertising on Meta in the EU or UK are visible at all.
Niche validatorWhether anyone is paying to enter a niche
- You bring
- You are deciding whether a niche is worth entering.
- You get
- How many products are in it, how many are still live, and what they spend.
- It cannot
- A quiet niche can mean no demand or no disclosure. It cannot tell you which.
Why they are free
The arithmetic was never the product.
Anyone can multiply a reach figure by a CPM. What takes work is reading 5.4M creatives across 12,000+ advertisers every month and keeping the result honest — and that is the part behind the index. Take the calculators, they cost us nothing.
Same constants
CPMs, frequency and the EU share are imported from the model, not retyped.
No account
Nothing here asks for an email, and no result is truncated behind one.
Same bands
Every figure carries its range, up to the $500K ceiling the index stops at.
Find something worth building.
Find something
worth building.
12,000+ products, priced from their own advertising, all of them under $500K a month — the range a small team can actually enter.